How does your website fit into your marketing plan for 2016? You know, that marketing plan that you’ve surely started by now… *Ahem* Anyway, are you planning on revamping your website next year? Updating your existing site? If you aren’t, you…
You’re paying somebody to design or redesign your website. Now you can focus on something else….don’t worry, because the new website will look EXACTLY how you…
Thankfully, blogs are easy to start these days, but they aren’t always so easy to maintain. A blog is only as good as it’s content, but it’s of little use to anyone if you only write a new post…
Why this strategy sometimes causes confusion. And what you can do to restore clarity. Because we’re a technology group, we always need to explore different directions to keep ahead of our fast changing marketplace. We’ve found that one of the most effective ways to explore innovative strategies is to do what Jim Collins in his…
Here’s a typical conversation I come across quite often in the business: Woman: “And have you considered optimizing your site for mobile?” Man: “Yes, but I’m just not sure it’s worth it. It seems like a lot of work, and we’d have to hire outside the company to get it done.” Woman: “What companies have…
