An important aspect of every company’s marketing efforts should be turning strangers into customers. It can be extremely difficult and expensive, but through cold outreach, which is contacting people and businesses you aren’t currently in contact with, it’s possible. I was recently asked by our Content Adviser Michael Luchies, “What does a cold email from…
Category: General Information
11 Simple Marketing Tools We Utilize and You Should Too
Small business marketing is anything but easy. It’s hard keeping up with all of the changes in the digital marketing landscape, consumer preferences, technology, and the business we’re marketing for. At Mavidea, we rely on tools to make marketing easier and more effective. Here are 11 simple marketing tools that your business should consider: Canva…
Write it Yourself! Quick Guide to Writing Compelling Website Content
Before making a purchase online, the majority of your customers read content first. And not only will your website visitors read what’s written on your site, that content—those words on each page, will determine how your page ranks on search engines. Something as simple as what’s written on your site will either help or hurt…
8 Free and Easy Tips to Increase Sales on Your Website [INFOGRAPHIC]
Every business wants a website that will do more for them than just sit pretty on the inter-webs. It’s frustrating when that website you invested time and money into just isn’t creating any new business for you. Before you invest your hard earned dollars into a new website, take a look at the infographic below…
6 Ways to Prevent a Meeting Meltdown
How to keep your leadership meeting from going “nuclear” You’ve already had an example of what NOT to do in my recent blog post, How to Destroy a Team Meeting: An Apology to My Team. Yes, it really happened. But since it happened, I’ve been trying hard to do something about it. It’s about going…
