Your small business website needs to be built for your customers. After all, your customers are who you need to impress, not your employees or competitors. You need to explain to your customers why they should give you their business, and this is done through a goal-driven website. What is a goal-driven website? A goal-driven…
Without a website, your business will have a hard time being found online. And even with a website, if potential customers can’t find your site, they’ll give their business to one of your competitors. You’ve probably heard of search engine optimization, also known as SEO, but what it is and how to take advantage of…
We’ve talked A LOT lately about Facebook. Let’s take a break and revisit another popular topic: how to get reviews on your Google listing. This is a #1 sure fire way to increase traffic to your website. There are two big secrets to getting reviews…. You have to ask. You have to know when to…
In this video, Erik Barnlund and Kim James discuss a popular topic: digital relationships. We cover what that term means, how it’s different than traditional relationships, and how you can use these new relationships to grow your business. Ready to grow your audience and develop better digital relationships? Call us today and start the conversation….
Another day, another potential update being tested to improve web searchers’ Google Local Search experience. Keyword highlights in local results This week, we’re seeing Google experiment with a new information snippet in the local results. The new update would show when a local website’s content has matching keywords of the user’s search. For example, if…
