The Internet changes fast. Sometimes it seems that there’s a new web fad every year. Chances are you’re moving too fast just trying to keep up with your business. Updating an old website can seem like a daunting task, especially if you don’t have a lot of extra time. But to stay on top of…
Category: Web Design & Marketing Services
What Really Belongs on Your Website?
I’ve had several recent meetings that revolve around websites. One of those was even about our own website. You probably also saw my last website post which basically said that a business without a website isn’t a real business at all. Certainly, there are exceptions to this, but overall, we have come to a point…
I Can’t Imagine…
That’s the beginning of a quote by Nobel prize-winning author, Jose Saramago. The quote, in its entirety, is “I can’t imagine myself outside any kind of social or political involvement.” He was speaking of advancing social and political change. But the quote is true of social media as well. Can you imagine a world without…
Things I Take for Granted
I talk to a lot of business owners every day. It’s my job. Fortunately, I really enjoy it. One of the things I have learned is that everyone has a wealth of knowledge about their particular industry — information that their clients/patients/customers could find useful. I spend a lot of time telling those business owners…
Thinking about launching your 1st website? (part 5: Generate traffic and sales!)
Generating traffic and sales using online marketing When a business owner opens a physical storefront, he or she typically works hard to let the community know that they are open for business. Often, they create print ads for newspapers or magazines, offer coupons/listings in the yellow pages, run radio and/or television advertising and join the…
