Who’s Been Eating My Porridge?

You might recognize that quote from the story of Goldilocks and the Three Bears. While the bears were away, Goldilocks stopped by their cottage to check things out. (To this day, I have no idea why these bears lived in a cottage, nor why they were eating porridge. Vegan bears, maybe?) The real question here…

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Facebook Advertising: Is It Effective?

With the recent public sale of Facebook stock at record high values the media has been paying a great deal of attention to the company. Facebook executives told investors the company is worthy of the high value because of the nearly 1 billion dollars Facebook takes in each year from advertising sales, but business owners…

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Easy SEO: Five DIY SEO Fixes You Can Do Today-Part 5

It’s one thing to have people come to your site. It’s quite another thing to have people buy your product or service. SEO professionals bridge this gap every day, using data to fine-tune your website to be found by search engines and optimize it for customers to buy from you. Yet you can get started…

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Easy SEO: Five DIY SEO Fixes You Can Do Today-Part 4

Today’s consumer is far more educated than ever before. In fact, in 2011 more than 68% of buyers researched a product online before purchasing it. Your website is your best salesperson. Read on to learn more on how to use information to get potential customers to buy from you. Tip 4:  Give the people what…

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