Quicksilver Mailing Services is Central Illinois' USPS mailing specialist, saving small and large businesses time and money. They offer a wide variety of services including mail preparation, mailing list management, presorting, mailroom, marketing, and transportation.
Founder and President Frank Farley has spent over 30 years growing the business. Based in Springfield, Illinois, Quicksilver has an impressive facility and efficient operations which help grow the trust of their clients. Their clients also rely on having an open line of communication with their mailer, and to easy to access information on a simple yet attractive website.
The Quicksilver website was in need of an update, both in terms of the design and content. The previous website was complicated because of the site map. Users were unsure of how to find the information they were looking for and would often call for information that could have been found on the website.
Frank and the Quicksilver team wanted a more modern website to highlight their facility, team, expertise, and brand.
Working with Frank Farley, Mavidea redesigned the Quicksilver Mailing Services website. We began with a new site map to highlight the most important and desired information to site visitors. Visitors now have the option to visit the core pages of the website (mailing services, facility, our team, resources, client login, and employee login) with a single click through the two navigation bars in the top-right corner of the website.
Seen on the homepage, we created custom icons to express the key benefits of working with Quicksilver compared to their competitors. Our Content Advisor also worked with the Quicksilver team to write new content, including their new tagline, "mail sorted, savings delivered." To add a personal touch to the site, Quicksilver provided us with images of their staff and videos of their employees and equipment in action.
Integrating the website with Egnyte software, we created a client login portal, allowing customers to manage their account from the Quicksilver Mailing website.
The new site is a great representation of their business with helpful features for their clients. See for yourself at QuicksilverMailing.com.