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Before + After: Targeting Your Audience

 

Dillman Brothers have been a long term client and recently wanted a refresh of their website.  They have been in the central Illinois community a long time and wanted to really target their audience with showcasing the work they do.

Out with the dated….

Dillmans-Before

Their main objectives were to update the design so it resonates with a female audience and create a layout they can expand on later. The old website did not allow for many images to really capture a person’s attention at the amazing work they do.

Refreshed…

Dillmans-After

We redesigned the site so that it used large images of beautiful homes/spaces to capture the interest of a female audience.  For colors we chose to go with slate blue as a complimentary color to tone down their black and yellow logo.

The majority of the content was re-written as well with talks about the design of your space, family oriented, etc.

We love how this tranformation turned out… learn more about Dillman Brothers at their website!

More Before + Afters:

Before + After: der Bauernhof Farms

Before + After: College Hills Meat Shop

Before + After: Showcasing Your Strengths

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